Renowned lifestyle brand COOGI, returns to its Australian origins with the launch of a men’s knitwear collection “Reimagined”. Famous for its vibrant color palette and intricate textured knits, COOGI is incorporating these beloved elements into a new contemporary 21st century line. COOGI’s “Reimagined” collection has created bold pieces that seamlessly blend classic features with a modern touch and slimmer fit.Coogi was founded in 1969 in Toorak, Australia. Recognized for its rich history worldwide, COOGI is an iconic brand known for its bold designs, luxury knits colorful palette. The U.S. adopted the kaleidoscopic-patterned sweaters made famous by Notorious B.I.G. in the 1990’s and was honored by being inducted into the Collection of the Smithsonian Coopper-Hewitt, National Design Museum for its knitted technique. Later collaborations included Burton Snowboards and Rag & Bone. Continuing to pay homage to its heritage with textured knitwear and quality craftsmanship, COOGI stays true to is Australian roots.